So there was a big fire last night in Soho and the Prada store burned up? Gawker reports on it here.
For those who don't know me or don't know the Soho Prada store, I'm not posting about this because I'm some sort of fashion person bemoaning the loss of a favorite shopping outlet but because the Soho Prada store is/was one of the most interesting places to visit from time to time here in the city and an excellent place to take tourists to say "Hey, look how crazy we are in New York."
But the little reportage by Gawker on the fire does give us some important facts.
1) For all those visitors that ask "Does anyone buy this stuff?" consider that the store had just received $5 million worth of clothes . . . so, yeah, someone is buying.
2) They put a price on the space: $40 million. I wonder what exactly that amount means, as I imagine Prada is either renting or leasing the space . . . does that mean that the tubular glass elevator, mannequin cages, halfpipe, hidden dressing rooms and tunnels, murals, etc. etc. add up to $40 million? Or what? Or whatever? Or maybe that $40 million is the price on the whole building, which also contains the Lure Fishbar and an American Eagle. (Yes, if you haven't been there, you read correctly: American Eagle and Prada are neighbors down in super-fashionable Soho)
Slightly more respectable coverage here at the Daily News (they value the store at $30 million, by the way).
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1 comment:
This is tragic. I made an audible gasp at work when I read this.
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